Privacy Policy

Privacy Policy & GDPR

Privacy statement

Posters Fine Art recognizes the fundamental importance of privacy, security and data protection for its customers and partners worldwide. As a company with a global presence, we strive to provide safeguards for all our operations and to develop strict privacy and data policies and procedures.

This Privacy Statement informs you of your privacy practices and choices about how we collect information about you, including information that may be collected from your online business, the use of devices, and the information provided by Posters Fine Art for the purpose of finding partners or a job. This Privacy Statement also applies to websites, domains, services, applications and products owned by the company.

The principles of our privacy

Legality, fairness and transparency: We process personal data in a lawful manner and with transparency and fairness. Data processing activities are carried out:

1) with your consent,

2) in order to comply with our obligations to you,

3) for the legitimate purposes of conducting our business, promoting innovation and providing a unified customer experience, or

4) for another lawful purpose.

Disclosure and choice of data use: We act transparently and provide you with clear notifications and choices about the types of personal data we collect and the purposes for which they are collected and processed. We will not use the personal data for purposes that are not in accordance with these principles, our Privacy Statement or specific notices related to the Services of the Posters Fine Art .

Data access: We give you reasonable access as well as the ability to check, correct, modify or delete the personal data you have shared with us.

Data integrity and limitation of use: We use personal data only for the purposes described in their collection or for additional purposes, always in accordance with the law. We take reasonable steps to ensure the accuracy, completeness and up-to-dateness of your personal data.

Data security: To protect personal data from unauthorized use or disclosure, we apply strict information security controls to our activities and offer top products and solutions with a high level of data security protection.

Accountability for further transmission: We recognize the possible obligation to transfer personal data between legal entities of the Posters Fine Art or to third parties. Personal data will only be disclosed when third parties accept the contractual commitment to provide an equal level of protection.

Appeal, supervision and enforcement: We are committed to ending any concerns you may have about your personal data. We voluntarily participate in international privacy programs that give individuals the right to sue if they feel that the Posters Fine Art has not sufficiently respected their rights.

How we use the data

The Posters Fine Art collects and uses personal data in the context of managing your relationship with it and in order to better serve you by personalizing your experience and interaction with the company.

The Posters Fine Art may collect personal information from you regarding:

Customer experience: Provide a unique customer experience by maintaining accurate contact and registration data, provide comprehensive customer support, offer products, services and features that may be of interest to you. The Posters Fine Art also uses your data to provide you with a customized experience, to personalize the services you provide and the newsletters you receive, and to make recommendations based on the use of its services.

Transaction Support: Provide facilities for completing transactions and ordering our products or services, managing your account, processing payments, arranging shipments and deliveries, and processing repairs and returns.

Product Support and Improvement: Improve the performance and performance of products, solutions, services, and support, including warranty support and timely software updates, and provide alerts to ensure the continued operation of your device or service.

Newsletters: Contact you about our services. Newsletters may include answers to your questions or requests, related to service completion, warranty issues, and product recall notices for security reasons.

Security: Maintaining the integrity and security of our websites, products, functions and services, as well as preventing and detecting security threats, fraud or other criminal or malicious activity that may jeopardize your information. When you interact with us, we will use reasonable means to verify your identity, such as the use of your password and user ID, before we give you access to your personal information.

Business functions: Conducting common business functions, in particular finding partners, verifying your identity, making credit decisions if you apply for credit, conducting business research and statistical analysis, corporate reporting and corporate governance, education staff and quality assurance (which may include monitoring or recording calls to our company's customer support service) and providing information.

Research and Innovation: Innovative new products, functions and services that use research and development tools and integrate data analysis activities.

Compliance with the law: Compliance with applicable law, regulations, court decisions, requests from government agencies and law enforcement agencies on issues related to the proper functioning of our services and products, our protection, the protection of users and of our customers and resolving any disputes with customers.

What kind of data do we collect

Personal data is any information that can be used for your identification or from which your direct or indirect identification is possible. We may collect your personal data, either during your use of the Services of the Posters Fine Art or during discussions or correspondence with representatives of the Posters Fine Art .

The personal data we collect from you depends on the nature of your interaction with our company or the services of the Posters Fine Art that you use, and may include the following:

A) Information that you provide immediately

Contact Information: We may collect personal and / or professional contact information, including name, surname, postal address, telephone number, fax number, e-mail address and other similar contact information.

Payment data: We collect data that is necessary to process payments and prevent fraud, such as credit / debit card numbers, social security numbers and other relevant billing information.

Account Data: We collect information such as how you purchased or subscribed to the Posters Fine Art services, your transaction, billing or support history, the Posters Fine Art services you use, and anything else related to the account you create.

Location data: We may collect geographic location data when you enable location-based services or when, when registering a product, you choose to provide location-related information.

Security Certificate Data: We collect user IDs, passwords, password hints and similar security information required for authentication and access to Posters Fine Art accounts.

Demographic data: We may collect or receive from third parties certain demographic data, such as country, gender, age, preferred language, general information about your education and work experience, and general information about the jobs you are interested in.

Preferences: We collect information about your preferences and interests insofar as they relate to our products or services (both when you disclose them to us and when we conclude them based on what we know about you) and how you prefer us to contact you.

Social media data: It is also possible to provide social media features that enable you to share information with the social networks you belong to and to interact with us on various social media sites. Depending on the function, your use of these functions may lead to the collection or disclosure of information about you. We encourage you to review the privacy policies and settings of the social media sites you use to make sure you understand what information may be collected, used and shared by those sites.

Other Exclusive Identification Information: Other unique information we may collect from you includes product line numbers, information that you provide when interacting in person, online or by telephone or by mail with our service centers, support departments or other customer support channels. your answers to customer inquiries or contests or additional information you provide to us to facilitate the provision of the services of the Posters Fine Art and to respond to your requests.

You are not required to share the personal information we request with you, however, if you choose not to share the information, in some cases we will not be able to provide you with our services, nor will we be able to answer any questions you may have.

B) Information that is automatically collected about your use of our services

Product usage data: We collect product usage data, such as the pages that were printed, the function used to print, the media used, the brand of ink or toner, the type of file that was printed (.pdf, .jpg, etc. .a.), the application used for printing (Word, Excel, Adobe Photoshop, etc.), the file size, the timestamp, but also the use and status of the other printing consumables. We do not scan or collect the contents of any file or information that may be displayed through an application.

Device data: We collect information about your computer, printer and / or device as well as operating system, memory size, region, language, time zone, model number, device first date, the age of the device, the date of manufacture, the version of the browser, the manufacturer of the computer, the connection port, the warranty status, the unique identifiers of the device, the advertising identifiers and additional technical information that differ by product.

Application data: We collect information about Posters Fine Art applications such as location, language, software versions, data sharing options, and update details.

Performance data: Incidents, functions, and print notifications used, such as "Out of ink" alerts, use of photo cards, faxes, scans, embedded web server, and additional technical information vary by product.

Website browsing data: We collect information about your visits and activity on the Posters Fine Art websites, applications or websites provided "with the support" of another company on our behalf, as well as content (and any ads) that view and interact with, the URL of the website you visited and other elements of your transfer behavior through links (such as the pages you view, the links you click on, or the items you add to your shopping cart). Some of this information is collected using our automated data collection tools, which include cookies, Web alerts, and embedded Web links.

Anonymous or aggregated data: It is possible to collect anonymous answers to surveys and aggregate information on how to use the services of the Posters Fine Art . As part of our operations, we may also implement a process for processing your data so that you can not be identified through the use of that data by available technology means.

C) Information from third party sources

We may also obtain data from third-party sources that we consider reliable. This data has either been made public or made available for commercial purposes. This information may include personal data such as name, postal address, e-mail address, preferences, interests and certain demographic data. For example, when you access our applications by connecting to social media, personal data may be collected (eg when you connect to our applications using your Facebook or other social media credentials).

The key information we obtain may depend on the privacy settings set out in your account on each social networking site. In addition, if you purchase Posters Fine Art services from a company affiliate we may receive some information about your purchase from that affiliate.

We also obtain non-personal data, such as aggregated or anonymized demographic data / profile data from third-party sources, for example, companies that specialize in providing corporate data, statistical analysis, and software.

In ensuring data accuracy and providing the best customer experience through the provision of better personalized services, content, marketing and advertising, we may associate or combine the information we collect from the various sources described above. For example, we might compare geographic information obtained from commercial sources with the IP address collected by the automated data collection tools in order to identify the geographical area in which you are located. Another way to correlate information with each other is through a unique identifier such as a cookie or account number.

Privacy protection for children

The Posters Fine Art does not knowingly collect information from children as required by local law, and its mobile sites or applications are not intended for children.

How we keep your data safe

To prevent unauthorized access or disclosure and to ensure the proper use of your information, we take reasonable and appropriate measures of a material, technical and administrative nature to protect the information we collect and process. The Posters Fine Art retains the data for as long as necessary or as permitted by law and as long as the data still has a legitimate business purpose.

When collecting, transmitting or storing sensitive information, such as financial information, we use a variety of additional security technologies and procedures to protect your personal data from unauthorized access, use or disclosure.

How we communicate data

We will only disclose your personal information as follows:

Corporate Transactions: Circumstances may arise in which, either for strategic or other business purposes, Posters Fine Art will decide to sell, buy, merge or reorganize its operations. In such cases, we may disclose or pass on your personal information to prospective or actual buyers, or we may receive personal information from sellers. Our practice in this type of transaction is to seek the appropriate protection of your personal data.

Compliance with the law: We may also disclose your personal information if we believe, in good faith, that we have an obligation to: (i) respond to duly authorized requests for information from police, regulatory, judicial and other public authorities, as well as comply with national security or law enforcement obligations; (ii) comply with any law, regulation, summons or court order; (iii) investigate and assist in preventing security threats, fraud or other criminal or (iv) enforce / protect the rights and property of the Posters Fine Art , or (v) protect the rights or personal security of the Posters Fine Art , its employees and third parties who own or use the assets of the Posters Fine Art , when permitted and in compliance with the requirements of applicable law.

Disclosure to third parties: We may also disclose your personal information to: (i) financial intelligence and fraud services, (ii) debt collection agencies (for outstanding debts to us), (iii) insurance providers or ( (iv) other third parties, such as network associates, with appropriate notice and consent. If you choose to provide personal data to other companies, this personal data will be managed in accordance with the privacy policy of these companies, which may differ from the policies and practices of the Posters Fine Art .

Choice of privacy preferences

You have the option to register as a subscriber to receive newsletters from us about specific services of the Posters Fine Art . You can also choose to receive general content newsletters from the Posters Fine Art . as well as the way of their delivery - e.g. by mail, e-mail, telephone, fax, mobile device or online.

You can make or change your choices about receiving either subscription or general-purpose newsletters at the data collection point or using other methods described in the following sections. These options do not apply to newsletters whose primary purpose is to manage order completion, contracts, support, product security alerts, driver updates, or other management and transaction alerts, as the primary purpose of these newsletters ( newsletters) is not marketing.

Post-registration newsletters: Includes what you receive via email, software updates, etc., which you can explicitly request or consent to receive. After requesting such newsletters, you can choose not to receive them anymore using one of the following methods:

Select the "Opt-out" or "Unsubscribe" email connection, or follow the instructions in each contact message regarding your registration.

To unsubscribe from messages delivered to mobile devices, reply to the message with the words "STOP" or "END".

Contact the Data Protection Officer of our company. Be sure to include the name, contact information, and specific information about Posters Fine Art registrations that you no longer wish to receive.

General purpose newsletters: Provide information about products, services and / or support. This may include information about new products or services, special offers, personalized content, targeted advertisements or invitations to participate in market research or compliance reviews. After requesting such contact forms, you can choose not to receive these general purpose contact forms by doing one of the following:

Select the "Opt-out" or "Unsubscribe" email connection, or follow the instructions in each communication message.

To unsubscribe from messages delivered to mobile devices, reply to the message with the words "STOP" or "END".

Changes to the privacy statement

If we modify the Privacy Statement, we will notify the revised Statement here, with an updated revision date. In the event of significant changes to the Company Privacy Statement, which significantly differentiate our privacy practices, we may also inform you by other means, such as e.g. via email or posting a notice on the corporate website and / or social media pages before the changes take effect. The last update of this Privacy Statement took place in May 2018.


About Cookies

To ensure the proper functioning of the website, we sometimes place small data files on your computer, the so-called "cookies".

The reason for the message about cookies is that it is dictated by the law for website visitors from the EU, based on a series of directives of the European Union, which concern the protection of personal data on the Internet.

The law stipulates that when a website is based in the EU or is addressed to residents of European Union countries, it must state that it uses cookies to its visitors. It must explain the purpose for which it uses cookies and request the visitor's permission before creating cookies on its system.

What are cookies?

Cookies are small text files that are stored on your computer or mobile device when you visit this website and are not aware of any document or file on your computer or mobile device.

This way, the site remembers your actions and preferences (such as password, language, font size, and other display preferences) for a period of time, so you do not have to enter those preferences every time you visit the site or browse its pages.

Which cookies do we use?

Vid: Stores the ID of each visitor and is used to distinguish users.

Consent: Saves the approval of each visitor regarding the placement of cookies in their browser.

How to control cookies

You can control and / or delete cookies according to your wishes.

Details can be found here:

You can delete all cookies that are already on your computer, as well as configure most browsers to prevent the installation of cookies.

However, in this case, you may need to adjust some preferences yourself each time you visit the site, and some services may also not work.

In case you wish to enable or disable the use of cookies from the settings of your browser, depending on your browser, visit the following websites, to be informed about the necessary relevant actions.

Internet Explorer (

Firefox (

Chrome (

Safari (

Safari for iPad and iPhone (

What is the General Data Protection Regulation (GDPR)?

The General Data Protection Regulation (GDPR), the implementation of which started on May 25, 2018, applies to companies based in the European Union, but also to international companies that process personal data belonging to natural persons residing in the European Union.

Although many of the principles of the GDPR are in fact an extension of existing EU data protection rules, the GDPR has a wider scope and stricter standards, and provides for significant financial sanctions. For example, it sets stricter conditions for obtaining consent to the use of certain types of data and extends the rights of individuals to access and transfer their data. It also provides for significant penalties, enabling regulators to impose financial penalties of up to 4% of a company's total annual revenue for certain infringements.

The commitment and preparation of the Posters Fine Art 

Data protection is a key issue for the Posters Fine Art , which complies with current European Union data protection legislation and the General Data Protection Regulation (GDPR).

Having already started the necessary procedures for our compliance with the GDPR, we undertake the following commitments:

Transparency: Our Data Policy will remain the only means of describing the methods we use to process users' personal data. At the same time, however, we will provide consent for new and existing customers and recipients of our updates, notifications within the products and solutions we advertise as well as training campaigns for our end customers.

Control: We will continue to provide our customers and recipients of updates with control over how their data is used. In this context, we will always provide the opportunity to exercise the "right to be forgotten" through the informative newsletters that we will send.

Accountability: We are responsible for our practices and have established Privacy Principles that illustrate our rationale for protecting privacy and data. Our legal department has regular meetings with regulators and legislators, as well as with privacy experts, in order to stay fully informed and make the necessary adjustments where needed.

Relevant legal bases

According to the GPDR regulation, there are a number of reasons that justify the processing of personal data. Below we describe the most relevant legal bases, according to the GDPR regulation.

Contractual necessity

The data being processed must be necessary for the execution of the project and must be defined in the contract concluded with the individual.


Specific and clear consent is required, which should be given freely, having been informed of all relevant information and with clear, positive action.

Recipients have the right to withdraw their consent and should be informed of this right.

Legal interests

A company or other third party must have legitimate interests, which are not undermined by the rights or interests of the individual who consents to the processing of his personal data. Data processing must be stopped in the event of an objection.

Data controller: The data controller is the one who determines the "objectives" and "means" for each case of personal data processing.

Data controllers should adopt compliance measures that cover how data is collected, their purposes of use and how long they are retained, and ensure that individuals have access to the data held.

Perform data processing: Perform data processing is the person who processes personal data on behalf of the data controller. Also, cases that directly concern the data processors, the data controllers must bind them, in order to ensure the safe and legal processing of the data.